Soon maternity
Established in 2005,
Soon Maternity is an award-winning Australian designer wear label offering
chic, stylish, and comfortable maternity wear during and after birth. Soon
Maternity was inspired by the idea that expectant mothers shouldn't have to
sacrifice style or comfort in their wardrobes.
Starting off originally as a wholesale business, we then soon
(pun intended!) launched our website in 2008, enabling our business to grow
even faster and allowing us to start considering a physical retail space and a
more personalized experience for our Soon mums. After many years hard work and
planning, and attracting the attention and love of mums and celebrities alike,
we opened our first Melbourne flagship store in 2013 along-side the other
reputable high-fashion brands of Hawksburn Village.