Trojan | The Global Tyre Company
Trojan Limited, a global tyre sourcing and brand development company with over 30 years of experience in the tyre trade.
My journey began by working directly with tyre manufacturers across China, India, and Southeast Asia, understanding not just the products, but the challenges tyre importers face — from inconsistent supply and branding gaps to logistical roadblocks. That’s why I built Trojan: to bridge the gap between quality factories and ambitious distributors, offering reliable sourcing, private branding, and end-to-end support.
Over the years, I’ve helped importers in 35+ countries launch successful tyre brands, build distribution networks, and grow their businesses with confidence.
One of our proudest partnerships is with Double Coin Tires — a globally recognized name in TBR, OTR, and PCR segments. As a trusted brand carried by Trojan, Double Coin represents the kind of consistent performance and value we stand behind.